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WHAT’S YOUR D-LEVEL?
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Maintain your Vitamin D level
between 100 – 150 nmol/L

 
LATEST VITAMIN D NEWS
Vitamin D mistake
Feb 18, 2026

New Dr. John Campbell video reviewing the 2014 research paper reporting a statistical error in the estimation of the Recommended Dietary Allowance for Vitamin D. The corrected amount should have been 8,895 IU/day not 600 IU/day. Learn more:

full story . . .
How much vitamin D do Canadians really need? A nutritionist explains
Feb 17, 2026

Winter in Canada means cold temperatures, snowy weather and reduced daylight hours. The season also often brings an increase in common illnesses like the cold, flu and other respiratory issues that can affect our overall health. 

Maintaining a balanced diet and an active lifestyle can help boost your immune system and mood throughout winter, but even those with the best diets can be afflicted by vitamin deficiencies. As Canadians, we’re especially susceptible to lower levels of vitamin D, which is only produced when skin is exposed to sunlight.

Miranda Popen, a nutritionist who specializes in hormone health, describes Canadians as “basically running on airplane mode for half the year” due to the lower levels of sunlight we receive. 

full story . . .
Vitamin D deficiency is a century-old problem we still ignore
Feb 03, 2026

In 1982, PubMed, a research database, indexed 740 papers with “vitamin D” in the title. In 2020, there were 5,566. Clearly, interest has increased. Today, vitamin D is studied as a system-wide regulator and an essential component of skeletal, immune, metabolic, cardiovascular, neurological, and inflammatory processes.

Even a century ago, nutritionists feared the dangers of vitamin D deficiency. Warnings were dismissed as “alternative thinking.”

Vitamin D was discovered in the early 20th century, when researchers noticed that children deprived of sunlight developed rickets, a bone-softening disease that left them bow-legged and deformed. In 1903, Niels Ryberg Finsen, a Danish physician with Icelandic roots, received a Nobel prize for pioneering the therapeutic use of concentrated light. Sanatoriums, which emphasized sunlight exposure and cod liver oil rich in D, were common treatments for tuberculosis and other infections, but Finsen’s work explained it.

full story . . .
New Study on Sunlight: All Cause Mortality Benefit Versus Melanoma Mortality Risk
Jan 27, 2026

New study shows that if you reduce sun exposure enough to save 1 death from skin cancer, that would cause an extra 75-135 deaths from other causes.

full story . . .
Low vitamin D levels shown to raise risk of hospitalisation with potentially fatal respiratory tract infections by 33%
Jan 21, 2026

Severe vitamin D deficiency is associated with a higher rate of hospitalisation for respiratory tract infections such as bronchitis and pneumonia, according to a new study led by the University of Surrey. Scientists found that those with a severe deficiency (below 15 nnmol/L) were 33 per cent more likely to be admitted to hospital for treatment than those with sufficient levels of vitamin D (at least 75 nmol/L). 

In the largest study of its kind, analysing NHS data from the UK Biobank, researchers from Surrey, in collaboration with the University of Reading and University of Oxford, investigated the association between vitamin D status and the rate of hospitalisation due to respiratory tract infections. Middle and older-aged adults are at a high risk of developing respiratory tract infections, with lower respiratory tract infections (pneumonia and bronchitis) ranking amongst the top 20 leading causes of mortality globally for individuals aged 50-74 years and in the top 10 for those aged 75 years and older. 

full story . . .
The Vitamin D Cover-Up - Why the National Academy of Medicine Ignores a Factor of 10 Math Error
Jan 19, 2026

Key Takeaways

  • The Math Error: Peer-reviewed studies confirm the official Recommended Dietary Allowance (RDA) for Vitamin D is calculated incorrectly by a factor of ten.
  • The Leadership: The National Academy of Medicine (NAM), led by Dr. Victor J. Dzau, has refused to correct the error since 2014.
  • The Money: While the public guidelines recommend a “starvation dose,” NAM leadership earns millions in compensation and holds ties to the pharmaceutical industry.

For over a decade, a statistical error has sat at the heart of global public health.

It sounds like a conspiracy theory, but it is a published, peer-reviewed mathematical fact. In 2014, researchers proved that the official Recommended Dietary Allowance (RDA) for Vitamin D—the number used by the FDA, the CDC, and doctors worldwide—is wrong.

Not just slightly wrong. It is off by a factor of ten.

While the science is clear, the institution in charge—the National Academy of Medicine (NAM)—has remained silent. Why? To understand the inertia, you have to look at the leadership, the money, and the “standard of care” that keeps the pharmaceutical industry profitable.

full story . . .
 
PRESS RELEASES
Groundbreaking new study reports benefits for sunshine and sunbed exposure in northern climates

NEWS RELEASE
For Immediate Distribution

TORONTO, Ont (August 20, 2024) – A large, cohort study from the UK has reported that people who have higher exposure to UV through sunlight or sunbeds have a lower risk of all-cause, cardiovascular disease and cancer mortality. The study adds to the growing evidence that the health benefits of UV exposure may outweigh the risks in low-sunlight environments.

The Vitamin D Society has been educating people on the benefits of non-burning UV exposure – the body’s primary source of vitamin D - for 15 years. This is the first time that sunbed users have been included in a large study of health benefits and mortality.

full press release . . .
Its Time for a New Look at Sun Benefits! World Vitamin D Day - November 2nd

NEWS RELEASE
For Immediate Distribution

TORONTO, Ont (October 26, 2023) – Health authorities worldwide now acknowledge that sun-care advisories in the future should not be one-size-fits-all and that darker-skinned people in sun-deprived climates like Canada may not be getting enough sun and vitamin D.

That’s an encouraging sign as The Vitamin D Society and Vitamin D authorities worldwide recognize November 2nd as the 15th annual World Vitamin D Day. In Canada, as much as 93 percent of the population is vitamin D deficient mainly due to lack of sun exposure.

full press release . . .
Vitamin D helps you live longer! World Vitamin D Day - November 2nd

NEWS RELEASE
For Immediate Distribution

TORONTO, Ont (October 25, 2022) – Your personal health and that of your family are the most important things in life. Optimal vitamin D levels play a significant role in helping prevent a wide number of diseases and strengthening your immune system to assist with new threats. Vitamin D and sun exposure have been found to reduce mortality and help you live a longer life.

Since 2009, we have celebrated World Vitamin D Day on November 2nd to highlight the health benefits of vitamin D and the importance of having optimal vitamin D levels of between 100-150 nmol/L (Canada) or 40-60 ng/ml (USA).  November is the month that Canadians vitamin D levels rapidly decline due to reduced sun exposure. Over 93% of Canadians do not meet this vitamin D level.

full press release . . .
UPCOMING EVENTS, BLOG AND NEW BOOKS
Events  
The 26th Vitamin D Workshop - Montreal, Canada
Jun 24, 2025        

The 2025 Vitamin D Workshop - Montreal, Canada - June 24-27, 2025

Meet the organizers:

Scientific Chair - John White, PhD

Conference Co-Chair - Carlos Bernal-Mizrachi, MD

Conference Co-Chair - Carmen Reynolds, PhD

https://vitamindworkshop.org/montreal-2025

 

 

 

event details
Blog  
Remembering Carole Baggerly
Nov 15, 2024

By Perry Holman, Executive Director, Vitamin D Society

We recently lost an icon in the field of vitamin D. Carole Baggerly, the Founder and Director of GrassrootsHealth, passed away on October 26th at the age of 82. She played the key role in helping organize the vitamin D scientists and researchers, and determining a universal consistent vitamin D message for the public. The lives she touched and the lives she saved through her disease prevention work were enormous. Her inspiration and positive approach to life will be greatly missed.

Please read more on Carole’s extraordinary vitamin D discovery journey here and her passing.

full post . . .
UV→D NOW - Why a supplement does not replace sunlight!
Mar 03, 2022

By Perry Holman, Executive Director, Vitamin D Society

Key Points:

  • No supplement will replace all the benefits of sunlight when considering the full spectrum of light
  • UVB exposure on your skin from sunlight makes Vitamin D naturally without ever going to toxic levels
  • Most people know about the benefits of vitamin D for bone health. Vitamin D also has benefits for the immune system, cardiovascular health, autoimmune diseases such as diabetes, and multiple sclerosis, skin, and has been linked to lower incidence of many forms of cancer
  • UVA exposure releases nitric oxide stores in your skin, helping reduce your blood pressure and improving cardiovascular health
  • Visible light is beneficial for skin, sleep, happiness and relaxation
  • Infrared light is a powerful antioxidant beneficial for intercellular melatonin used by the mitochondria to repair cell damage
  • When sunlight is unavailable or not strong enough, turn to surrogates such as sunbeds, phototherapy units or light boxes
  • Overexposure to sunlight has risks too. The key is to know your skin and take care not to burn. Moderation!
full post . . .
UV→D NOW Let the Sunshine back into your life!
Nov 18, 2021

By Perry Holman, Executive Director, Vitamin D Society

How did we get to this point in our relationship with the sun? If you follow the current health recommendations from some dermatologists you would live in perpetual darkness, in a bunker, and never let the sunshine hit your unprotected skin. Sunscreen use is advised to be applied to your skin everyday of the year regardless of the whether you are indoors or not. Regardless of your skin type. This action has unforeseen consequences that I hope to shine a light on for you.

For November, Vitamin D Awareness Month, we are focusing on educating people to the many benefits of sun and UV exposure. This is why we have named it UVD NOW. Because getting UV exposure is important for vitamin D, nitric oxide and so many other photoproducts for your health. The lack of sun exposure is the main root cause of vitamin D deficiency, and studies have found that people with low vitamin D are at a higher risk of many serious diseases such as cardiovascular disease, major cancers such as breast and colorectal, autoimmune diseases such as diabetes and multiple sclerosis and even infections, flus, colds and much more.

full post . . .
Books  

Drs David C Anderson and David S Grimes
Vitamin D Deficiency and COVID-19

“For weeks and weeks people from ethnic minority communities have been wanting to know how they can better protect themselves from coronavirus.” [BBC News June 13th 2020] We believe that during Covid-19, ethnic minority communities in the UK, the USA and elsewhere, and all others vulnerable to seasonal Vitamin D deficiency, have been seriously let down by politicians and medical-scientific officialdom. As a result they have been needlessly deprived of extensive biological knowledge that would have protected them against disease and death from a novel virus, for which adequate levels of Vitamin D are essential.


Susan Rex Ryan
Defend Your Life

Defend Your Life has three main sections. The first addresses the fundamentals of vitamin D3 and its awesome benefits as well as minimal risk. The second highlights select diseases and conditions about which vitamin D3 may offer protection. The third includes the author's personal vitamin D3 story, including her theory about adequate vitamin D3 levels and how you can 'Defend Your Life'.

Reading this book will help you understand how adequate amounts of vitamin D3 are essential to enhancing your quality of life.


Ian Wishart
Vitamin D: Is This the Miracle Vitamin?

In this compelling new book,award-winning investigative journalist and bestselling author Ian Wishart brings together the most up to date science on vitamin D and how it could well save your life. Cancer? Up to a 77% reduction in risk of developing it if you take this vitamin. Heart disease? The same kind of reduction. Did you know that autism, mental illness and multiple sclerosis all appear to be caused by a lack of vitamin D during pregnancy?

The lives of every single person, including you, will be affected by the information in this book. With more than 300 scientific trials and studies cited, this book is a reference guide not just for the general reader but for medical professionals alike.


 more books...
 
SCIENTIFIC ADVISORS
Click to View Dr. Reinhold Vieth

Professor, University of Toronto, Departments of Nutritional Sciences and Laboratory Medicine and Pathobiology.


Click to View Dr. Michael Holick, Ph.D., M.D.

Professor of Medicine, Physiology and Biophysics; Director of the General Clinical Research Unit; and Director of the Bone Health Care Clinic and the Director of the Heliotherapy, Light, and Skin Research Center at Boston University Medical Center.


Click to View Dr. Cedric Garland, DrPH

Professor Emeritus in the Department of Family Medicine and Public Health at the University of California, San Diego.


 more advisors...